A year later, another version of the logo appeared, wherein the font was more legible with cleaner uppercase sans-serif letters, and the goddess Nike was prominently featured. Although exclusive ...

Another area where McLaren has evolved is its logo design. McLaren has changed its logo eight times to date. The first logo was introduced in 1964 and has been updated every few years since then.

The double-story “g”—what is now the common printed form—is the original form of the lowercase “g” (the OG ... variations in their letters. And so, the single-story “g ...