The logo draws on the “I ️ NY” logo, designed by Milton Glaser for a 1977 campaign to promote tourism in New York State. At the time, the state was in the midst of an economic crisis, with ...

It's part of a new campaign playing off the iconic "I Love NY" logo from the 1970's. "We Love NYC" wants to showcase the strengths of the city and its people. "We Love NYC" billboards in Times Square.

NY Giants connecting with the community The Giants Foundation will pledge $1 million in donations this season through 10 $100,000 grants that will be awarded to long-time charitable partners.