What do you do when the phone stops ringing? When wholesale lenders fold? Guidelines are tightening to unbearable levels? When home prices plummet? When government regulation is agonizing? For the ...

Reverse mortgage marketing must take note. Aiming clearly with reverse mortgages. Nameless, faceless “seniors” make up the majority of our industry’s marketing and education efforts.

Guild Mortgage announced the appointment of Adam O’Daniel as senior vice president and chief marketing officer Wednesday. In a press release, Guild said O'Daniel brings 15 years of experience in the ...