It has introduced several products in the reported quarter. In the United States, Monster Energy Ultra Blue Hawaiian has been among the top-selling products. Innovation has been playing a major role.

MNST posts earnings beat in first-quarter 2025 results. Its Monster Energy Drinks segment's sales fell 0.6% year over year.

Recent launches like Monster Energy Ultra Blue Hawaiian, which has quickly become a top seller in the U.S. market, highlight the success of its fast-moving pipeline.

As such, this drink isn't for all Monster lovers and we could absolutely see how someone could love the Ultra Blue more. Monster Energy Ultra Rosa, Sugar Free Energy Drink, 16 Ounce (Pack of 24) ...

Recent launches like Monster Energy Ultra Blue Hawaiian, which has quickly become a top seller in the U.S. market, highlight the success of its fast-moving pipeline.

The Coca-Cola Company’s KO push into the energy drink category is starting to yield results, although it is a gradual build.

CORONA, Calif., Feb. 26, 2025 /PRNewswire/ -- Monster Energy is bringing an island escape straight to your taste buds with the launch of zero sugar Ultra Blue Hawaiian — a refreshing new ...

Monster Energy Welcomed Guests Into an Awe-Inspiring Fantasy World to Celebrate the Launch of Ultra Fantasy Ruby Red: The event included live art, an LED interactive wall, tooth gems, and custom ...

Monster Energy Ultra Blue Hawaiian is now rolling out nationwide in 16oz cans and joining the other top selling flavors in the zero sugar Ultra line including Zero Ultra, Vice Guava, Sunrise and ...