Fake Mobile Game Ads Are Everywhere It feels like every other ad I see is for some mediocre mobile game that I know will be a disappointment before I even play it. But they come up so often that I ...

Mobile games are a huge part of the billion-dollar video game industry. So why do they rely so heavily on bizarre, misleading ads? By: Matt Picht Posted 8:23 AM, Jun 14, 2023 ...

Another key finding was that 93% of developers say they now use in-game ads as part of their monetisation mix. 2019 data from App Annie [now data.ai] detailed that at that time, just 83% of mobile ...

Players understand the value exchange, but can find ads disruptive: More than four in 10 respondents said that they understood the value exchange in mobile game advertising, with ads necessary for the ...

Mobile games, designed specifically for phones and tablets, are a massive part of the video game industry — played by over 2 billion (yes, billion) people worldwide.

Mobile games, designed specifically for phones and tablets, are a massive part of the video game industry — played by over 2 billion (yes, billion) people worldwide.