In Marketing Mixology, Ambi distills over four decades of hands-on experience into a crisp and compelling framework focused ...

and a newfound appreciation for the art of mixology itself. Gone are the days when a non-alcoholic option meant a lackluster juice blend aka mocktails. Now, innovative brands like Seedlip ...

For bar-quality drinks without the hassle of assembling an at-home mixology kit ... But there has also been a slew of smaller brands cropping up in recent years including London's Moth Drinks ...

Moreover, Indian brands have won recognition in non-alcoholic categories, too. Jimmy's Original Tonic Water from India won the global award for "Bitters and Mixers of the Year" for 2025. Sobriety Sips ...