ABOUT MICHELOB ULTRA Introduced in 2002, Michelob ULTRA is the No. 1 fastest growing beer in the industry*.With just 95 calories, 2.6 carbs and no artificial flavors or colors, it is a superior ...

FIFA Club World Cup among Michelob Ultra's US soccer goals after last year's Copa América and heading into next year's North American World Cup, with the Anheuser-Busch InBev brand looking to ...

Willem Dafoe and Catherine O’Hara Are Pickleball Hustlers in Michelob Ultra’s Super Bowl Ad. The Anheuser-Busch brand is betting that some "friendly competition" and big stars will help it ...

The beverage giant says that it will have three minutes of national ads and 45 seconds of regional ads, touting Michelob Ultra, Busch Light, Budweiser, Bud Light and Stella Artois.

Michelob ULTRA Super Bowl teaser. Courtesy Michelob ULTRA “Come to play or be played,” a message reads across the screen, as a mysterious arm grabs her paddle and an unseen man bounces a ball.

NBA trophy designer Victor Solomon has hand-decorated special Michelob Ultra bottles for the eventual NBA champions and other legendary basketball teams.

Michelob ULTRA's pickleball playbook. In 2024, USA Pickleball, the sport's governing body in the U.S., heralded the game as America's fastest growing sport for the fourth consecutive year.