Michelob Ultra Debuts Limited-Edition Serena Williams Cans After Her Final Singles Match Serena Williams, who said she would be "evolving away from tennis" after the US Open, played her final ...

March 12, 2025 – Fresh off its national broadcast debut during Super Bowl LIX, Michelob ULTRA Zero, a superior alcohol-free brew, is already hitting milestones after just two full months on shelves.

The company is also investing more on live sports than a year ago and 80% more than 2022. A long-term goal is to cash in on the recent momentum of Michelob Ultra to make it the top brand in beer.

Anheuser-Busch InBev beer, Michelob Ultra, also brewed by Anheuser-Busch InBev, has surpassed Bud Light in its share of draft lines, marking an end to several decades of dominance ...

The company is also investing more on live sports than a year ago and 80% more than 2022. A long-term goal is to cash in on the recent momentum of Michelob Ultra to make it the top brand in beer.