St. Louis, MO – April 10, 2025 – Michelob ULTRA, the global beer sponsor of the NBA, recently took over select NBA retail storefront displays, and recreated an off the court scene using window ...

2025 NBA Championship Michelob ULTRA Bottle – a one-of-a-kind artistic collaboration with renowned artist and designer Victor Solomon. In celebration of the NBA Finals, Michelob ULTRA and ...

Michelob Ultra launched the storefront campaign at the NBA’s flagship store on Fifth Ave. in New York City. The store takeover then expanded to other NBA retail locations, including team stores ...

Lionel Messi is starring in a new TV commercial for Michelob Ultra. The Inter Miami and Argentina superstar's new ad is for the FIFA Club World Cup.

Retail store windows frequently change with the season, or to display new products. However several NBA Store windows across the U.S. are changing for a different reason. Michelob Ultra’s latest ...