Sales of non-alcoholic beer, wine and spirits surged 26% over the past year to top $800 million in the US, market research ...

Michelob ULTRA’s fun new spot, “The ULTRA Hustle”, stars Academy Award nominee Willem Dafoe and Emmy Award winner Catherine O ...

Ricardo Marques, Senior Vice President of Marketing for Michelob ULTRA, stated, "We're excited to challenge America to 'Play For An ULTRA' as we continue to champion a social and active lifestyle.

The beverage giant says that it will have three minutes of national ads and 45 seconds of regional ads, touting Michelob Ultra, Busch Light, Budweiser, Bud Light and Stella Artois. By Alex Weprin ...