There is a new king of draft beers in the U.S., after recent data indicated that Anheuser-Busch InBev's (BUD) Michelob Ultra took the top spot. Data tracker Draftline Technologies, which monitors ...

A Team Player: Michelob ULTRA will also remain the official beer partner of 25 of the 30 NBA teams, allowing the brand to connect with fans in the U.S. and teams across both Eastern and Western ...

Michelob ULTRA’s calls on fans of Chicago Bulls, Golden State Warriors, Houston Rockets, Milwaukee Bucks, New York Knicks, & ...

NEW YORK, May 12, 2021 /PRNewswire/ -- Summer is around the corner and with the world beginning to reopen, we're getting ready for the return of the post-workout happy hour. Michelob ULTRA, the ...

There is a new champion of tap beer, and it is still within the Anheuser-Busch InBev family. Michelob Ultra, which is among the slate of brands under the Anheuser-Busch InBev umbrella, has the ...

Michelob Ultra rose the ranks to become the second highest-selling beer by dollar sales last week, as Bud Light declined to No. 3, according to Beer Marketer's Insights.

Based on an analysis of NielsenIQ data, the firm said Michelob Ultra accounted for 7.1% of beer dollar sales, right behind Modelo, which accounted for 9.3% of beer dollar sales in the U.S.

Based on an analysis of NielsenIQ data, the firm said Michelob Ultra accounted for 7.1% of beer dollar sales, right behind Modelo, which accounted for 9.3% of beer dollar sales in the U.S.

Michelob Ultra is now the Official Beer Sponsor of the Concacaf Champions Cup, the Concacaf W Champions Cup, and Major League Soccer. Ultra also is named the Title Sponsor of the Michelob Ultra ...

It’s a wonder it took so long. Michelob Ultra Zero. The beer will be called Michelob Ultra Zero, as revealed in a press release. And when it comes out next year, it won’t just be new but actually ...

Recent Nielsen data covering retail sales of beer over the last 12 weeks has indicated that Bud Light is third in the U.S. in sales, behind Constellation Brands' Modelo and Michelob Ultra.

Dive Brief: Anheuser-Busch (AB) InBev inked a deal with the NBA that expands the pair’s 25-year relationship and elevates Michelob Ultra, according to a press release. Under the new terms, Michelob ...