The Pensacola Beach sailfish sign has greeted visitors to Pensacola Beach and a "Scenic drive east along the Gulf of Mexico" for 64 years.

The iconic Pensacola Beach sailfish welcome sign now reads "Gulf of America." The change was made to the 64-year-old design on April 22, 2025.© Gregg Pachkowski / gpachkowski@pnj.com ...

There’s a new look to the historic Pensacola Beach, Florida, sign. The sign no longer says “Gulf of Mexico,” it now reads “Drive East Along Gulf of America.” ...

In my opinion, the fall is the best time to come to the beach, just because the sunsets are amazing." The Mexico Beach Welcome Center is located at 102 Canal Pkwy. Its phone number is 850 648-8196.

The iconic Pensacola Beach sailfish welcome sign now reads "Gulf of America." The change was made to the 64-year-old design on April 22, 2025.