Men are tied to their apron strings like never before. Compared with 1970, males have tripled the amount of time they're spending in the kitchen today, according to the Food Channel's trend list.

Men in the U.S. are spending a record-high amount of time on household activities, though inequalities between men’s and women’s contributions persist, an NBC News analysis of new Bureau of ...

Women are cooking more than men in many countries. The gender gap narrowed in the pandemic years, but now it's widening again with women cooking nearly nine meals and men just four meals per week.

More than all of this, what really grinds my gears about this whole "trend" is the harmful stereotype these videos perpetuate. Though you may argue that this isn't that deep, it's obvious that men ...

Women are cooking more than men in many countries. The gender gap narrowed in the pandemic years, but now it's widening again with women cooking nearly nine meals and men just four meals per week.