The campaign’s focus on 40 changemakers is a powerful nod to Maybelline New York’s Fit Me Matte + Poreless Foundation, which features 40 true-to-tone shades and was one of the first mass ...

The new agreement commences with Maybelline serving as the Presenting Partner of WWE Evolution. The all-women's Premium Live Event returns for the first time in seven years this Sunday, July 13 ...

"At Maybelline New York, we have always believed in the power of making things happen in your life and Naomi Osaka is the epitome of this ethos, chasing her dreams both on and off the court," said ...

Maybelline New York announced the relaunch of the song, made popular back in the ‘90s, with a campaign starring brand ambassadors Gigi Hadid, Storm Reid, Peggy Gou and Shay Mitchell.