It not only needs some extra TLC to keep the color ... purple pigment which neutralizes unwanted yellow tones on lightened hair," explains George Papanikolas, a celebrity hair colorist and Matrix ...

The dark purple formula goes above and beyond, lathering well, rinsing easily, and leaving hair feeling clean and residue-free. And despite its vibrant color, it didn’t leave any telltale signs ...

Silver is sexy, but getting there can be tricky. These stylist-approved tricks for growing out gray hair can make things so much easier. Pro tips that make going gray so much better There’s no ...

Purple shampoo is a popular product for people with blonde hair (especially those with dyed blonde hair) as it neutralizes ...

IGK’s purple shampoo subtly reduced the warm tones and brightened the hair color of our tester, a natural dirty blonde with highlights. She used it once a week in conjunction with a purple ...

Additionally, it’s important to understand your current hair color situation ... favorite is the Matrix Total Results Brass Off, but there are tons of great purple shampoos to choose from.

Color-Depositing Green Shampoo I trust Matrix because it's one of the more affordable hair care brands celebrity ... citrus and cedar — is actually purple, but the active ingredients include ...

This brand specializes in hair color products, so you can count on its toning shampoo to live up to its reputation. Purple pigments keep gray hair bright, while silk proteins strengthen against ...

The last thing you want is to ruin a perfect single-process or fresh highlights by using the wrong hair products. The best shampoos for color-treated hair are nourishing and protective, ...

Before using a purple shampoo, wash your hair with a clarifying shampoo. This will help remove any existing product buildup, which could prevent the purple shampoo from properly absorbing.