Mountain Dew is celebrating its refreshed logo officially hitting store shelves this week with marketing activations that include a new commercial, collaboration with Dickies and a sweepstakes around ...

a global marketing and communications agency, today announced its strategic investment for a minority ownership stake in AI-powered creator platform No Logo. With the integration of No Logo’s ...

the type appears as the cola company’s script logo. The approach emphasizes Coke’s legacy and plays on nostalgia in an analog medium and in an analog way. While so much of soda marketing is ...

Hostess is introducing a new brand platform and accompanying marketing campaign on the tails of a visual ... In addition, Hostess implemented a puffy white cloud motif around its logo to highlight the ...

Conventional models of marketing and brand strategy continue to falter as digital disruption and consumer shifts redefine more traditional methods of marketing. With digital marketing now a core ...

On Thursday, Variety’s Entertainment Marketing Summit, presented by Deloitte, brought together the top marketing executives across film, television, video gaming and fashion industries.

In recent years, the chief marketing officer (CMO) job has grown tremendously in breadth and depth. Digital capabilities have significantly changed how marketing leaders can achieve growth ...

The university claims using the logo in the scene "simply goes too far ... Frank Tramble, the University’s vice president for communications, marketing and public affairs, shared a statement ...

The team of six women partners do marketing law and intellectual property work. CM Law plans further expansion this year in California, and South Florida is "on the horizon." Texas-based Culhane ...

It’s not HBO, it’s Max — but the new standalone logo for Warner Bros ... The palette will continue to be rolled out on marketing material over the next few months.

Generative AI (gen AI) has sent shock waves of technological disruption across the marketplace ecosystem—particularly when it comes to marketing—leaving stakeholders to grapple with its ...

Under the new policy, NAR has created a new category of exempt listings known as “delayed marketing exempt listings.” “The exemption will allow a seller the option to instruct the listing ...