One of the biggest challenges with marketing is tracking the results. Technology again has improved the ability to measure the success of marketing endeavors through clicks on websites to even deep… ...

Marketing today for small business owners is probably more than just one hat if you listen to some of the so-called experts. I just heard one talk about marketing, advertising and social media as s… ...

CHICAGO, Oct. 07, 2022 (GLOBE NEWSWIRE) -- The American Marketing Association Chicago (AMA Chicago) announced that Meghan Hurley is the recipient of its new individual award for Chicago area ...

MERGE, a Chicago-based marketing and technology agency, announced its acquisition of Blazer, a marketing and digital strategy consultancy. The move aims to expand MERGE’s early-stage consulting ...

Michael Fassnacht, the $1-a-year chief marketing officer who has held down the fort at World Business Chicago since Andrea Zopp stepped down as president and CEO on Dec. 31, was anointed as Zopp ...