20 years ago, a piece of Lost lore was unintentionally revealed when a DHARMA initiative logo appeared on a shark’s tail. Here’s what happened.

Lost included images of its logo alongside Lady Gaga's version in its lawsuit. The California-based surf company was founded in 1985 and claimed to begin using the logo on apparel beginning in 1988.

"For an award of such damages as Lost has sustained in an amount proven at trial, no less than $100,000,000." Since the early nineties, San Clemente’s Matt Biolos has been making surfboards ...

News Lady Gaga Faces $100M Trademark Claim by Lost Surf Brand Over ‘Mayhem’ Logo 4 minute read March 26, 2025 ...