Alan Siegel, the man who created the NBA logo, sat down with SI to discuss the inspiration for the logo and shares why former commissioner David Stern thought about changing it. Alan Siegel ...

Walmart is giving its logo the first facelift in nearly two decades, rolling out a new identity that is a subtle nod to its past. The 61-year-old company unveiled Monday a refresh of its brand ...

Here are some before and after pictures of the company's wordmark and logo. Need a break? Play the USA TODAY Daily Crossword Puzzle. Here's a look at how the new wordmark and logo will appear on ...

The person then clicks on the 2005 film "Mr. and Mrs. Smith," leading the Tubi logo to appear. The result of the ad? Pure outrage. Viewers expressed their confusion and frustration on Twitter.