LinkedIn shares how authentic storytelling, cultural cues, and expert voices boost B2B video ad performance and drive ...

Enhancing Innovid’s Social Ads Manager to Help Marketers Reach Professional Audiences on CTV—Within the Same Platform They ...

With video surging and organic reach falling, LinkedIn is shifting toward a TikTok-style model. Can it still serve business users? The post LinkedIn wants to be the TikTok of business — will it work?

LinkedIn is giving marketers a way to promote in-stream video ads alongside content from publishers and announces new Accelerate features. ... Video uploads on LinkedIn up 45% YoY; Why we care.

Growing use of artificial intelligence in advertising is expected to boost the global entertainment and media industry's ...

Fully understanding the business social media site can boost your marketing efforts, but there is a lot to learn. To help you, we’ve put together this guide. Listen to an AI-generated deep dive of ...

With LinkedIn now rolling out AI-powered video ads and Live Events promotions, its partnership with DoubleVerify is a strategic move in helping brands better utilize the platform's recent video boom.

In some ways, LinkedIn has taken over some of the professional discussion elements that used to live on Twitter, and with people spending more time in the app, it could be a good ...

LinkedIn video ad conversion rates are soaring, as businesses across industries increasingly turn to the platform to connect with their target audiences in more meaningful ways.

Lights, Camera, LinkedIn. LinkedIn is loving video. To keep up with the growing popularity of B2B creator marketing, LinkedIn is expanding access to BrandLink, its video ad tool. BrandLink now allows ...

AJ Wilcox is a LinkedIn Ads pro. Since founding B2Linked in 2014, he's managed over $150M in spend on the platform and become an official LinkedIn partner. He's host of the LinkedIn Ads Show podcast ...

Recently Concluded OMMA Awards October 10, 2024, NYC Digital OOH Insider Summit October 2 - 5, 2024, Austin Data & Programmatic Insider Summit August 21 - 24, 2024, Lake Tahoe ...