Millions may fall for it - and end up with malware instead A group of miscreants tracked as UNC6032 is exploiting interest in ...

The most famous ad campaigns of all time aren’t just milestones in marketing history—they’re reminders of the power of ...

LinkedIn ads work—but they ain't cheap! Luckily, ad expert AJ Wilcox has a few tricks up his sleeve to lower costs, target your ideal prospects, and boost response. Improve your LinkedIn ROI with this ...

LinkedIn has also shared some ad design tips, noting that vertical-aligned ads perform best. LinkedIn says that marketers should also design their ads with “divided attention” in mind ...

leadership and business advice will be the first topics to be covered LinkedIn has announced some changes to its ad revenues with the rebrand of Wire Program to LinkedIn BrandLink, which it says ...

Search Engine Land » PPC » LinkedIn expands video ad options and enhances automated campaigns Chat with SearchBot Please note that your conversations will be recorded. LinkedIn is rolling out ...

However, creating document and thought leader ads with LinkedIn makes those excuses less valid. A document ad is essentially a carousel ad for non-marketers. The two most common mistakes people ...

As LinkedIn doubles down on video functionality, the B2B social-media platform is expanding its partnership with the Media Rating Council (MRC) accreditation audits to include new video ad metrics ...