LinkedIn made several noteworthy platform enhancements in 2023, strengthening its position with B2B advertisers. This article reviews LinkedIn’s major 2023 releases and their significance, and ...

Linkedin. LinkedIn has launched First Impression Ads, a full-screen, vertical video format designed for single-day campaigns, ahead of Cannes Lions 2025.

With video surging and organic reach falling, LinkedIn is shifting toward a TikTok-style model. Can it still serve business users? The post LinkedIn wants to be the TikTok of business — will it work?

No one wants their ads to appear next to content that clashes with their brand or values. I’m not a big fan of the LinkedIn Audience Network (LAN). I’ve seen better results on other platforms.

While LinkedIn maintained that it complied with the DSA, the company has now removed the ability for advertisers to “create an advertising audience” in Europe using LinkedIn Group membership data.

Working Webinar Series Low-Cost and Effective LinkedIn Ads That Convert LinkedIn ads work—but they ain't cheap! Luckily, ad expert AJ Wilcox has a few tricks up his sleeve to lower costs, target your ...

Bad news for LinkedIn in Europe, where the Microsoft-owned social network has been reprimanded and fined €310 million for privacy violations related to its tracking ads business.

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