Shares of LinkedIn, which caters to businesses and job seekers, began trading Thursday on New York Stock Exchange under the ticker symbol LNKD ().The stock opened at $83 and quickly rose above $90 ...

The terms social network and social media are used interchangeably now, but they shouldn’t be. A social network is an idle, inactive system—a Rolodex of contacts, a notebook of sales targets ...

Social media marketing has become a vital component to the market mix of many businesses–large and small. After all, there are 4.9 billion people who use social media platforms worldwide and so ...

Our culture, however, delegitimizes LinkedIn’s negative impacts while remaining critical of other social media platforms. In an interview with the Huffington Post , business coach Simone Milasas said, ...

LinkedIn is growing in popularity, but what's it like to make it your only social media? I tried it for three weeks and here's what I learned.

LinkedIn shares are up 6.8 percent while other social networks tanked. Social media expert Jay Oatway tells the WSJ's Deborah Kan how this professional-networking website came out on top. That may ...

Call it the “LinkedIn Effect.” Social networks like LinkedIn and Facebook have changed the nature of human interaction forever. Certainly, social media is now pervasive among young and old ...

LinkedIn report says small businesses are becoming more astute users of social media for marketing February 13, 2014 - 3:00 pm Small and midsize businesses play an important role in our economy.

So, how do you develop your LinkedIn social media strategy? Here are some steps to follow. Step 1: Create a clear LinkedIn marketing strategy, objectives and goals.

When LinkedIn went public in 2011, it was heralded as the first in a new wave of social media companies landing on Wall Street. Facebook, Twitter, Yelp and Groupon were months if not years away ...

LinkedIn is like every social media platform. It utilizes SEO and it’s data-driven. I had words like product marketing, growth, marketing, marketing analysts, marketing strategy, and digital marketing ...