LinkedIn posts with links get more interactions than posts without links. Carousels have the highest engagement rate of all post types. Video content on LinkedIn grew by 53% with engagement up by 87%.

LinkedIn offers a variety of tools and techniques to increase your engagement—make use of it. LinkedIn is about educating, communicating and adding value to your followers' lives.

A LinkedIn spokesperson said video posts — including videos shared from individual profiles and pages — get 1.4 times as much engagement on average as other posts on LinkedIn.

Once you have your goals, you need to track the right metrics to measure your progress. On LinkedIn, some key metrics to track include engagement rate, click-through rate, and follower growth.

Engagement. Overall, LinkedIn engagement is increasing – in fact, it’s up 44% year-on-year.

LinkedIn acquires employee engagement platform Glint Ingrid Lunden 7:34 AM PDT · October 8, 2018 ...