Helen Lee has stepped down from her role at LinkedIn Singapore, where she led agency partnership and development for the past ...

All bases are covered, explored and monitored. You keep tabs on all these outlets. If you have a digital marketing team, they'll have assigned roles for each of these avenues.

Digital marketing professionals are a hot commodity. In fact, a recent study by LinkedIn shows that digital marketing is one of the top 10 most in-demand jobs worldwide.

Out-of-home advertising offers B2B marketers a powerful, underused complement to digital ABM—enhancing engagement, trust, and ...

With the marriage of social media and digital marketing, it’s never been faster or cheaper to engage your customers. Apply these essential tips to convert viewers into loyal customers.

Looking to start a career in social media marketing? It’s a wise move. According to LinkedIn, there are currently more than 165,000 vacancies for digital marketing specialists alone.

It’s crucial for B2B digital marketing because Google sends more traffic to websites than any other platform. Out of all U.S. web traffic referrals from the top 170 sites, 63.41% were from ...