LinkedIn analytics can provide invaluable insights into how your content performs, who engages with it and the impact of your thought leadership. However, not all metrics are created equal.

New analytics . Building on the momentum from its February release, which added a suite of video analytics, LinkedIn is giving creators access to more analytics regarding their text and video ...

LinkedIn is building more tools for its growing base of creators. A year after introducing a dedicated “creator mode” profile setting, the company is adding a suite of new analytics and video ...

For LinkedIn analytics, there is an extra level to the challenge of accessing and combining data. As you can see in the above screenshot, a LinkedIn company profile provides several important data ...

LinkedIn is targeting businesses, brands and social media managers once again with a redesigned and expanded analytics section for Company Pages. The new suite of tools, available to admins from ...

While LinkedIn is formally announcing the new analytics tools today, they were actually rolled out quietly to some users at the end of April — with LinkedIn’s blessing it seems (the company ...

Simply Measured, a social media analytics platform, has launched a LinkedIn analytics platform to help businesses track, analyze and optimize their LinkedIn engagements and content offerings. The ...

LinkedIn Analytics best practices and how to interpret these valuable insights Incorporating LinkedIn into your PR strategy is essential for enhancing your brand's visibility, establishing ...

In a move that highlights how LinkedIn is increasingly eyeing human resources software as part of Microsoft, the company launched Talent Insights, an analytics tool for talent. Talent Insights is ...