A pair of well-worn 19th-century Levi’s jeans — featuring a racist slogan — has sold at an auction for $76,000. Kyle Hauper, a 23-year-old vintage clothing collector from San Diego, snapped ...

Levi Strauss knew baggy jeans were a big deal, but its data infrastructure helped the company understand the depth of the trend and move quickly to meet demand. Photo: Levi Strauss.

A pair of Levi’s jeans from the 1880s has sold at an auction in a small town in New Mexico for more than $87,000. The jeans – found in an abandoned mine by a “denim archaeologist” – were ...

At an earlier tour stop in New York, Levi’s created custom 501 Shorts and Ribcage Wide Leg Jeans reimagined as western-style chaps for Beyoncé. The bottoms were adorned with allover Swarovski ...

Within lies the sole issue we currently have with Levi’s. While these myriad styles are each a success in their own right, they all bear a number in the 500s in place of a name — 513, 559, 505 ...

A Levi’s devotee, she walked in to browse and bought a pair of 501 jeans. She returned a few days later to buy another pair, and a black Levi’s cap, because she didn’t have sunglasses.