LinkedIn’s looking to help businesses generate more leads in the app, by using each businesses’ own parameters around “qualified” leads to optimize its ad targeting. LinkedIn’s “Qualified Leads ...

Conveniently, Google, Facebook, Snapchat, LinkedIn and Quora allow lead ... Sometimes, the lead generation ad may direct the ...

LinkedIn's Qualified Leads Optimization helps companies focus on leads that are more likely to become paying customers.

LinkedIn has renamed its Wire video advertising scheme as BrandLink and brought well-known creators such as Steven Bartlett, ...