Top 5 richest basketball players of all time have created empires worth billions through historic brand deals and equity-based investments.

Rich Paul's comments on Klutch Sports Group using the Clippers' old training facility should clarify that LeBron James' fans ...

LeBron James gives a sneak peek at his 23rd signature shoe, showcasing what’s next for the NBA star’s iconic sneaker line.

LeBron James was recently spotted in what appears to be his 23rd signature sneaker with Nike, the Nike LeBron 23.

Nigel Sylvester’s next Air Jordan 4 “Brick By Brick” has sneakerheads buzzing—no release date yet, but these could rival the Black Cats in rarity.

LeBron James praises present day NBA.Meanwhile, James credits the development of playmaking with helping the NBA become what it is today. He also pointed out that it’s a drastic difference from ...

Top NBA draft pick weighs in on the GOAT debate, siding with LeBron James over Michael Jordan in a take that’s sure to spark controversy.

LeBron James’ Former Teammate Does 180 in GOAT Debate, Apologizes to Michael Jordan originally appeared on Athlon Sports. For the past decade or so, the NBA Greatest Player of All Time (GOAT ...

James scored 40 points in L.A.'s 116-104 win over the Brooklyn Nets on Sunday, joining Michael Jordan as the only players in NBA history with multiple games of 40 points or more after turning 39.

View post: Air Jordan 3 ‘Family Affair’ Is Coming Home for the Holidays – Release Date, Price, and Everything You Need to Know The Jordan 5 OG Fire Red returns with the black tongue twist ...

LeBron James: When you talk about inspiration, there was nobody more inspiring to me than Michael Jordan. For me, I think our games would have complemented each other well. MJ was a flat-out scorer.