Wherever they are looking, the frantic search is often for a unicorn that poops slime.

Kids can use an included sledgehammer to crack open five Ryan's surprise-filled safes, revealing tattoo stickers, Red Titan light up ring, slime and more. Collect more than 30 surprises and no ...

There was Polly Pocket and MyScene too, but it wasn’t until late 2016 that the girls of LOL (Lil Outrageous Littles) Surprise ...

Already, MGA is pushing alternative products like Poopsie Slime Surprise, a unicorn that can be fed glitter and poops a viscous green slime. An official unboxing video has been viewed 4.2 million ...

Judge Reduces T.I. and Tiny’s $71 Million Award to $17 Million in “LOL Surprise! Dolls” Lawsuit In a major development, a ...

M.G.A.E. has toy lines that similarly cash in on YouTube trends, like Poopsie Slime Surprise, a line of unicorn creatures that excrete rainbow goo and are meant to address the toy industry’s ...

Which brings us to what could be 2019's hottest toy for girls: Blume Dolls, a surprise doll that grows out of a flowerpot. It's sort of a combination of LOL Surprise and Hatchimals, which means if ...

In opening statements for a trial in the case, the lawyer said MGA Entertainment stole the name, likeness and trade dress of the all-girl group when it launched its line of “L.O.L. Surprise!

SANTA ANA — Rapper Clifford ‘T.I.” Harris and his wife, singer-songwriter Tameka “Tiny” Harris will square off Wednesday against Chatsworth-based toy giant MGA Entertainment Inc. in a ...

The privately held owner of L.O.L. Surprise!, Rainbow High, Bratz and other brands commits $500 million to build up production and IP assets. Toy giant MGA Entertainment is the latest big player ...