Growing old is a costly business — at least when it comes to covering gray hair. Considering the fact I get a root touch-up at the salon every month for around $200 a pop (instead of every two months ...

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The beauty dealscape is heating up, with the world's biggest beauty company getting in on the action again. L'Oréal has signed an agreement to acquire Color Wow, the hair care brand started 12 years ...

At this week’s Viva Technology show in Paris, French giant L’Oréal Group delivered some groundbreaking innovations across the beauty spectrum which leveraged augmented reality and artificial ...

L’Oréal Paris, Walmart and Snapchat have teamed up for a new phygital integration designed to bring hair colors from the beauty brand’s Féria line to life in stores. At Walmart stores nationwide, ...