Children as young as eight and nine years old are begging parents to buy Drunk Elephant products, some costing upwards of $50. How did a millennial skin care brand become Gen Alpha's most viral gift?

Don’t take a chance on your child’s skin: We talked to dermatologists to find the best skin care, hair care and bath products for babies and kids.

Tweens are now major consumers of skin care products, fueled by social media. But dermatologists are seeing kids with rashes caused by products not meant for young skin. What should tweens be using?

She has no idea if her skin needs a hydration boost or whether hyaluronic acid is good for her skin, nor does she care, her parents said. The $17 serum felt “nice” when she sampled it at a ...

As kids kick off a new school year they may also begin a fresh skin care routine, but they might not know where to start. “Skin care is an integral part of having healthy skin, but in some ways ...

The obsession with skin care among Gen Alpha is leading to a windfall of unexpected business for the booming $164-billion global skin-care industry, which historically has targeted women, not girls ...

Kids all over social media are sharing their skincare routines, and while many of these products are harmless, dermatologists say most of the products aren't necessary and could even be dangerous.