Oboard has added KPI tracking functionality to its OKR software, a move aimed at helping teams measure what matters without ...

Developing personal KPIs allows you to focus on your goal and to measure progress by outcomes, not by hours spent on the task. To be successful with KPIs, use the SMART model (Specific, Measurable ...

“Headless-chicken Marketing – Why consumer-centric KPI setting is crucial to organisational success” A LIVE webinar covering exploring the challenges of building and working towards KPIs. Learning ...

Goal-setting theory states that goals are essential to motivating workplace performance. Edwin Locke pioneered this organizational psychology theory in 1968 in his paper " Toward a Theory of Task ...

For marketers, click-through rate (CTR) is a highly coveted key performance indicator (KPI). However, it's time for pharmaceutical and healthcare marketers to look beyond CTR to measure meaningful ...