Today is your day. Foot Locker is selling Jordan Retro 13 shoes for only $160 right now. The list price of the shoes is $200, so buyers are saving 20%. The Red/Orange colorway is the style on sale ...

These shoes were both sold in limited releases, so why did Jordans become so much more expensive? It all has to do with the value of the Jordan brand and how it makes and markets its iconic sneakers.