This all-day beach party, a two-day event on the sand behind the Hard Rock Hotel, kicks off at 9 a.m. April 27 and 28 on the beach behind the hotel at 918 N. Atlantic Ave., Daytona Beach.

One Daytona is a dining, retail and entertainment complex that also is hosting its own Jeep Beach event. A Jeep takes on the obstacle course at Daytona International Speedway at Jeep Beach 2023.

Jeep Beach visitors are encouraged to wear their favorite boots and jeans (or shorts and flip flops) for a family-friendly Jeep-themed meet-up from 6-9 p.m. April 26 in Victory Circle at the One ...

This year’s Jeep Beach is poised to build on that momentum, Greer said on Monday. The event is expected to draw some 200,000 visitors and about 20,000 Jeeps, she said.

They've raised over $4 million to help charities in Central Florida. "Our platforms are children, law enforcement, first responders, military active and veteran," said Charlene Greer, Jeep Beach CEO.

An American flag waves above one of the Jeeps on hand for "Jeep Beach In Boots," a salute to first-responders on Monday at Daytona International Speedway. The event is part of the 10-day Jeep ...

Jeep Beach is expected to bring 20,000 Jeeps and at least 200,000 people. At the event, all 50 states and 26 other countries are represented, according to Charlene Greer, a member of the Jeep ...

Hosted by the Mid-Florida Jeep Club, the annual event is a weeklong Jeep-fest filled with ’wheeling, giveaways, and of course, fun on the historic Daytona Beach shoreline.

The event’s executive director, Charlene Greer, said over the last decade Jeep Beach has donated over $2.8 million to Daytona Beach-area charities. “In 2021 we raised $500,000 alone and gave ...

They've raised over $4 million to help charities in Central Florida. "Our platforms are children, law enforcement, first responders, military active and veteran," said Charlene Greer, Jeep Beach CEO.