Miles even appeared in NBA 2K22 as the insurance mascot. The company emphasized that the Jake character represents all State ...

Atari’s copyright infringement claim proceeds because the use of its art was not de minimis nor covered by the fair use doctrine; its business disparagement claim, predicated on how “Jake from State ...

In November 2021, State Farm made its TikTok debut through beloved mascot Jake from State Farm (JFSF) in order to increase awareness, favorability, and preference of the company as an insurance ...