There are a number of generations out there and marketers need to have a rough idea of how each of the current generations are different as well as similar to know how to best reach out to them.

The main reasons that Boomers and the Silent Generation play are to keep their minds sharp (65%) and to pass the time or relax (77%). They prefer puzzle (73%) and skill and chance (55%) games.

The Silent Generation (1928 to 1945) are known for their work ethic, traditional values and loyalty. This generation grew up during the Great Depression and World War II. Credit to this generation ...

Gen Alpha still aspires for some traditional jobs. The report found that 20% want to be a doctor or nurse, 15% hope to be an athlete, and 14% are looking to become a teacher.

Older generations are playing video games, with mental stimulation seen as a primary benefit, ESRB said. More than half of Generation X play video games every week, with 49% of Boomers and 36% of ...