User-generated content (UGC) refers to any content—reviews, photos, videos or social media posts—created by your customer base about your brand. Sharing these genuine user experiences can help ...

A location page is a great place on the website to display reviews of your business. You have creative reign when it comes to how you want to display your reviews. You can display star ratings, or ...

Christiana Jolaoso-Oloyede writes for media publications, B2B brands and nonprofits. Using her research, analytical and writing skills from her training as a lawyer, she focuses on garnering ...

ChatGPT is more than just a prompting and response platform. You can send prompts to ask for help with SEO, but it becomes more powerful the moment that you make your own agent.

For the social media manager stuck in a rut, here are four creative ideas for how to engage students in a meaningful way. Pull back the Instagram filter with BeReal. BeReal took off as a college ...