In Iceland, the most popular Christmas gifts ... more than half a century later. The “flood“ in Christmas Book Flood has more to do with the deluge of books hitting bookstores than it does ...

The meme talks about how every Christmas Eve the people of Iceland ... published on ipreferreading.com as Into the book flood: A look into Iceland's Jólabókaflóð tradition.

In Iceland, it’s a tradition — if a relatively new one — to give books as gifts to be opened on Christmas Eve. The practice is called jólabókaflóð (“Christmas book flood,” often ...

Translating roughly to “Christmas book flood” in English ... the ritual began during the second world war after Iceland had gained its independence from Denmark in 1944.

It was only when we checked into our hotel that we realised just how close the lava had come to obliterating it a few weeks ...

Translating roughly to “Christmas book flood” in English ... the ritual began during the second world war after Iceland had gained its independence from Denmark in 1944.