Yep, you read that right. Il Makiage claims its online shade-matching quiz can prescribe your shade with 90% accuracy, based on your answers alone.

But now, tech-focused cosmetics brand IL MAKIAGE says it's developed a shade-matching algorithm that's so effective it can find your perfect tone without even seeing your face.

Il Makiage and its foundation quiz offers a smart, easy way for you to find the right base makeup shade for your skin tone. After you take the quiz, you can pay $5 for a full bottle of the Woke Up ...

Is The Il Makiage Foundation As Good As People Say? We Gave It a Try to Find Out editor@purewow.com (PureWow) March 1, 2022 at 11:00 AM Value: 19/20 Functionality: 18/20 Ease of Use: 20/20 ...

I tried Il Makiage's concealer after first taking the brand's color-matching quiz. It gave me the correct shade and I was surprised by how well it covered my dark under-eye circles.