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Ikea sends risky late-night DMs in cheeky new campaign
Between the hours of 10 pm to 5 am, the unexpectedly cheeky DMs were sent out to around 200 Canadian followers, with the ...
Creative Bloq on MSN4mon
Ikea’s poignant new ads are a powerful call to action
With bold text that reads "they lost more than a ... In a touchingly raw detail, the typical furniture prices seen in Ikea ...
scmp.com5y
IKEA causes social media frenzy in Hong Kong using Chinese slang in provocative ad for new dessert
Ikea Hong Kong released an advertisement on their official Facebook last Saturday for an ice-cream dessert which has garnered online criticism from netizens. The ad is for a bean curd flavoured ...
Retail Dive13y
IKEA drives consumers in-store via targeted mobile ads
Swedish furniture retailer IKEA is running a targeted mobile ad campaign that encourages consumers to visit its locations and browse the company’s products. The IKEA mobile ads combine location ...
Retail Dive10y
How IKEA is boosting in-store traffic via mobile social geotargeted ads
An IKEA store saw a 31 percent lift in store traffic from 22- to 25-year-olds and an 11 percent lift from 26- to 35-year-olds following a geotargeted Facebook ad campaign that ran in the social ...
Creative Review1y
Ikea’s new campaign reimagines MTV Cribs for the cost of living crisis
Instead of bragging about how much your latest home renovation set you back, the amusing ad invites Ikea customers to ‘show off your savvy’ Driven by the philosophy ‘to create a better everyday life ...
Creative Review3y
Giant teddy bears act as bouncers protecting the home in new Ikea ad
Created by Mother ad agency, the new spot is the latest in the long-running Wonderful Everyday campaign from the retailer Last year saw Ikea promoting the value of a good night’s sleep, and in its ...