Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. As someone who has spent decades in the digital marketing industry, I’ve witnessed the ...
Christiana Jolaoso-Oloyede writes for media publications, B2B brands and nonprofits. Using her research, analytical and writing skills from her training as a lawyer, she focuses on garnering accurate ...
If the digital ad ecosystem is going to mature to a new stage of privacy consciousness, advertisers must be better stewards of their first-party data. One aspect of that evolution is the idea of ...
The DOJ proposes forcing Google to sell its ad exchange and open-source its auction system to break up the company's monopolistic control over digital advertising.
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