As marketing teams become more mature in their use of CDPs, they can expect even more capabilities than previously expected. Here’s how. After almost 10 years in the market, customer data platforms ...

In the ever-evolving landscape of marketing, the use of customer data has become more critical than ever before. Customer data platforms (CDPs) have emerged as a game-changer, enabling businesses to ...

ShipStation reports that leveraging shipping data drives strategic decisions, reduces costs, enhances customer experience, and boosts operational efficiency.

The retail industry is experiencing a shake-up. Third-party data deprecation, consumer data privacy laws and rapidly changing consumer behaviors are resulting in a shift away from third-party data in ...

Customer data platform provider introduces unified solution combining real-time activation with cloud-native flexibility for ...

Explore the latest trends in CDP adoption at ET MarTech Summit 2025, focusing on speed, scale, and security. Learn how ...

Publicis Groupe-owned Epsilon has been in the CRM business for 30 years, but the agency only launched a self-service digital CDP for enterprise clients late last month. Epsilon noticed more of its ...

AI is no longer experimental in retail as nearly half of retailers use it weekly to drive personalization, loyalty and growth ...