Getting back on track involves a strategic reputation recovery plan to restore confidence and rebuild brand equity.

Your online reputation is what users can learn about your brand within a few seconds. But today, it’s not only about what users might think. We also need to care about AI. In this article, you will ...

If you don't actively control your narrative, algorithms will do it for you — and the cost could be lost clients, stalled ...

In the digital age, maintaining a positive online reputation is crucial for businesses, as customer reviews on the internet heavily influence brand perception and purchasing decisions. This article ...

For entrepreneurs, public relations crises can hit at any time. Here's how to batten down the hatches, prepare for the worst and navigate your business to calmer waters.

In 2024, brands are encountering a variety of challenges that can impact their reputation. Their decisions are under close scrutiny and require strategic foresight to effectively manage these issues.

When a crisis hits, how your brand communicates about it can either preserve trust with consumers or deepen the damage. Having a clear, actionable communications strategy in place before you need it ...

The Fast Company Executive Board is a private, fee-based network of influential leaders, experts, executives, and entrepreneurs who share their insights with our audience. BY Anthony Will In today’s ...

Submitted by shippers and brokers, a FreightGuard report on carrier vetting platform Carrier411 helps identify unreliable or fraudulent carriers in the industry. But what happens when a rating is ...