First impressions are important. Scientists need to make their work stand out among a sea of others. However, many mistakenly believe that first impressions are formed based only on titles and ...

First impressions matter in work, friendships, and romantic relationships. When we meet someone for the first time, we decide if that person is someone we want to spend time with and get to know ...

When Robert Sampson and his co-founders were thinking up the name for their New York City restaurant, they wanted something that aligned with what the establishment offered–fresh and delicious Thai ...

It’s a tough job market in today’s economy. If you want to stand out, you can’t just have a stellar resume; you also need to have a great cover letter. But many job seekers don’t know what cover ...

Facing an audience alone can be anxiety-producing. But copresenting with others brings its own set of challenges as well: from confusion to unclear roles. I once taught a class in which students were ...

Alexander Todorov is the Leon Carroll Marshall Professor of Behavioral Science and a Richard Rosett Faculty Fellow at Chicago Booth. First impressions are based on faces and can be made in a tenth of ...

We all know how important it is to make a good first impression. The positive or negative feelings about us that a person develops during our initial interaction with them set the course for the ...