Cologne, on the other hand, contains 2 to 4 percent perfume oil and only lasts two hours ... on the skin but can be a bit shy. They won’t make quite the same grand entrance.” ...

Wondering how to apply fragrance for optimal use? Here, perfumers share fragrance-application tips to help your favorite ...

In both senses of longevity, it helps to know how to make fragrance last longer ... so it’s important not to equate a more robust cologne with superior performance. “There’s a time and ...