How To Enhance Your Digital Marketing With AI

From identifying conversion behaviors to minimizing time spent on content creation, AI should be approached as a strategic ...
Forbes

How To Succeed As A Creative Director In 2025: Must-Have Skills

The role of a creative director today involves far more than excellent marketing skills such as crafting compelling visuals or composing witty copy. Finding success as a CD now demands a diverse skill ...
The Atlanta Journal-Constitution

3 tips on building your personal brand, from marketing experts

These marketing experts share advice on what entrepreneurs, creatives and anyone looking to advance in their field need to do to build a strong personal brand.
Entrepreneur

I Run A Global Advertising Agency. Here’s How We Create Great Ideas — By Rewarding Lots of Bad Ideas

Opinions expressed by Entrepreneur contributors are their own. Where do good ideas come from? After serving as CEO of the advertising agency BBDO Worldwide for 20 years, working closely with some of ...
The New York Times

I Teach Creative Writing. This Is What A.I. Is Doing to Students.

Ms. O’Rourke is the executive editor of The Yale Review and a professor of creative writing at Yale University. July 18, 2025 When I first told ChatGPT who I was, it sent a gushing reply: “Oh wow — it ...