Hootsuite deepens integration with PRophet to centralize social media listening, enrich journalist data, and become a preferred partner of PRophet's media intelligence solutions CANNES, France ...

Success stories Hootsuite Listening gives customers like Yves Rocher and HelloFresh the tools to collect product feedback. It also helps top brands analyse fan emotions and boost engagement — with one ...

AI Is Driving This Growing Social-Media Trend. It Has Serious Consequences Collabstr’s Kyle Dulay and Plot’s Megan Duong weigh in on how AI-generated ads are shaping the creator economy.