News

A COVID-19 outbreak has been reported at Hillcrest Home in Geneseo. Health officials said symptoms are relatively mild for ...
Philips India shifts to a fully digital-first marketing strategy from 2025, dropping all TV spends. Focused on ...
Ogilvy has launched a health-first suite of global influencer marketing services called Health Influence. Health Influence’s offering is a combination of Ogilvy PR’s global influencer team with ...
MM+M’s Health Influencer 50 program last ran in 2020. It’s coming back for 2024 — with a twist. MM+M has reinvented the honorarium program as the Health Marketing Influencer 25. The revamped focus is ...
I first wrote about cause marketing more than a decade ago in my book Compassion, Inc. I discovered that after 9/11, connecting brands to causes became an imperative.
Teladoc Health trades at deep value, but with declining metrics and no clear growth catalyst, can it innovate beyond basic ...
Payers How health plans can bring 'omnichannel' thinking to member marketing By Paige Minemyer May 24, 2022 7:30am CVS UnitedHealth Marketing Member Retention ...