Hello Kitty may look just like a cat, but according to Sanrio itself, that assumption about the character could not be further from the truth.

Fans lined up as early as 5 a.m. to purchase limited-edition Hello Kitty merchandise and treats at Clackamas Town Center.

“You do have to be over 21 to join ... and partners that will surprise and delight her fans to keep the love of Hello Kitty growing and evolving.” This strategy is clearly working.

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I love to throw in small details like bows to intersect cuteness with streetwear and make it more me.” “Wherever you see Hello Kitty, there is someone embracing the softer side of life ...

“Hello Kitty’s design is brilliantly simple—something you could probably draw yourself,” says Yano, co-curator of Hello! Exploring the Supercute World of Hello Kitty, the museum exhibit ...

I'm writing to you from a place of defeat ... Except, instead of walking away with the Holy Grail or true love's kiss, I'd have the 2005 Hello Kitty Xbox Crystal, which is even better than ...

As much as I love throwing myself into ... have changed very little over the years. You'll also get to decorate the entire thing with brand-new Hello Kitty and Sanrio-inspired decor.